listennj

 

PUBLIC RELATIONS

Page history last edited by Misun 3 mos ago

 

PUBLIC RELATIONS

·         People like the postcard size – that is, the “glossy club card.” Several put them into the audio book cases! Good use! Group wants more postcards with possibly a new graphic – the two people sitting back to back from our poster. 

 

·         Members request BOOKMARK sized materials for placement into books and packages of information for patrons.

 

·         Members business card size – not needed. Some people like for putting into books and promotional packages – some people have many left-over and can share with others, i.e., ETS and MCL – suggested to post on group what you have that you might not want/need for others to take if they like it.

 

·         Brochures/Posters – no more needed.

 

·         Two PPT files from OverDrive that you can use for your PR (posted on 8/27/2009) 

     New Sales Presentation_DLR_USA.ppt  

     DigitalLibrary101_08012009-1.ppt

 

·

     LMxACPR.doc

 

·         Press release for the new MP3 format in ListenNJ (posted on 9/28/2008)

      Please adapt from the following press release provided by OverDrive.  

 

OverDriveMP3AudiobooksPressRelease.doc

 

 

         LMxAC Press Release - Libraries Invite People to Listen Up (posted on 8/27/2009)

 

OverDrive: Patterson's 'The 8th Confession' Joins Most Downloaded Books from the Library List

                                                            Posted on June 8, 2009

 

Hello,

 

 

We distributed the press release below to our national media contacts yesterday. It is the May list of the ‘Most Downloaded Books from the Library’, compiled from circulation data from all OverDrive-powered libraries, including yours. (List is linked in press release below, and posted (List is linked in press release below, and posted here)

 

 

This is a great opportunity for you to reach out to your local media and raise awareness about your download service. Below is a customizable template of the “Most Downloaded Books from the Library” release that you can send to your local media outlets. Your library can make the announcement and generate awareness and traffic for your download website!

 

 

If you have any questions, please let me know. Be on the lookout for another email from me in early July.

 

 

Thanks,

Shannon

______________

Shannon Lichty

Partner Services Manager

OverDrive, Inc.

8555 Sweet Valley Drive, Suite N

Cleveland, Ohio 44125

(216) 573-6886 Ext. 217

 

FOR IMMEDIATE RELEASE

 

 

Nora Roberts and David Baldacci Audiobooks Return to Most Downloaded Books from the [Library Name] 

James Patterson’s ‘The 8th Confession’ becomes top download at OverDrive-powered libraries

 

 

[City, State], [Month, Date, Year] [Library name] today announced the ‘Most Downloaded Books from the Library’ for May 2009 from their [Download website name] (Download Website URL). The latest releases from David Baldacci and Nora Roberts made the Most Downloaded list for a second time, hitting No. 6 and No. 10 respectively. James Patterson and Maxine Paetro’s “The 8th Confession” became the most downloaded fiction audiobook, while John Grisham’s “The Associate” remained close to the top in the No. 2 spot. Audiobook and eBook titles by Janet Evanovich, Rick Riordan, Meg Cabot, and Steve Lopez were also among the most downloaded books from OverDrive-powered libraries last month.

 

 

The ‘Most Downloaded Books from the Library’ lists are organized by subject and format, and compiled based on activity at more than 8,500 libraries in the OverDrive global network. Complete lists for audiobooks and eBooks in adult fiction, adult nonfiction, juvenile fiction, and juvenile nonfiction are available at http://www.overdrive.com/mostdownloaded.

 

 

Most Downloaded Audiobooks from the Library - Adult Fiction (May 2009)

Rank

Title

Author

Publisher

Months on List

1.

The 8th Confession

James Patterson, Maxine Paetro

Books on Tape

2

2.

The Associate

John Grisham

Books on Tape

5

3.

The Host

Stephenie Meyer

Books on Tape

13

4.

Atlas Shrugged

Ayn Rand

Blackstone Audio

10

5.

1st to Die

James Patterson

Hachette Audio

17

6.

First Family

David Baldacci

Books on Tape

2

7.

The Friday Night Knitting Club

Kate Jacobs

Blackstone Audio, Inc.

17

8.

Plum Spooky

Janet Evanovich

BBC Audiobooks America

5

9.

The Appeal

John Grisham

Books on Tape

16

10.

Vision in White

Nora Roberts

Brilliance Audio

2

[Library name] partners with OverDrive, a leading provider of download services for more than 8,500 libraries, retailers, and schools worldwide with support for PC, Mac®, iPod®, Sony® Reader, and virtually any MP3 player. ‘Most Downloaded Books from the Library’ lists are developed based on a formula that includes books checked out and on a waiting list at OverDrive-powered libraries.

About [Library name]

Insert capper here.

 

 

About OverDrive

OverDrive is a leading full-service digital distributor of eBooks, audiobooks, music, and video. We deliver secure management, DRM protection, and download fulfillment services for hundreds of publishers and thousands of libraries, schools, and retailers serving millions of end users. Founded in 1986, OverDrive is based in Cleveland, OH. www.overdrive.com

Contact:

[Library staff person’s name]

[Library name]

[Phone number]

[Email address]

 

 

New Mac feature from Overdrive!

                                                            Posted on Nov. 21, 2008

 

 

NEW – Mac users can now download audio books to Mac computers! 

 

 

On November 19, 2008, Overdrive announced the availability of free software for Mac users to download audio books in the MP3 format from an OverDrive partner library's download website and transfer titles to Apple® devices including iPod® Classic, iPod Touch, iPod Nano and iPhoneTM. For full details, go to: 

 

http://www.overdrive.com/aboutus/getArticle.aspx?newsArticleID=20081119

  

PR MATERIALS

·         Card: Front - CardFront.pdf         

                Back - CardBack.pdf 

·         Shelf Talker - ShelfTalker8_5x11.pdf 

 

Image files

 

·         ListenNJ.gif | ListenNJ.jpg

·         ListenNJ_Banner.gifListenNJ_Banner.jpg 

 

PROMOTIONS

Some raffled off MP3 players- successful! Ran promo for one month – every time checked-out audio book person was entered into raffle.  5 players raffled off – got people talking – 3 are users and 2 not using currently. Posted pics of winners – got more people talking, etc. was a good promotion used to launch the service. Others were interested in doing this. 

 

WEBSITE UPDATES

Send any ideas/changes to Cheryl so we can do them all at once.

 

 

 

 

Comments (2)

Barbara Silberstein said

at 11:50 am on Mar 17, 2008

I'm looking for a TIF or GIF for the ListenNJ logo. If there is one I would like a copy. Thank you.

profile picture

Misun said

at 1:42 pm on Mar 18, 2008

Hi Barbara, I uploaded a couple of image files to PUBLIC RELATIONS page. Please see "Image files" under PR MATERIALS. Hope you find what you wanted.

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